ArcosWhat missed calls cost your business
Type in five numbers from your own business to see what the calls you miss cost you a month and a year. Nothing is filled in for you.
Missed-call calculator
Fill in all five to see what missed calls cost you.
Revenue at risk
a month
a year
The formula
- Missed calls a monthCalls a week × 52 ÷ 12 × the share you miss
- Jobs lost a monthMissed calls × the share who would have booked × the share you win
- Revenue at riskJobs lost × your average job. A year is the month × 12.
Example numbers, not a benchmark: 40 calls a week, 20% missed, half of those would have booked, you win 40%, and a job averages $600. That is 34.7 missed calls, 6.9 lost jobs and $4,160 a month, or $49,920 a year.
What to do about the calls you miss
- Text back every missed callThe caller gets a text from your business asking what they need. Their reply comes to you. Part of the Foundation, $297 a month.
- Reply to every web formPeople who write instead of call get a text back that asks your questions.
- Call new leads backThe voice agent calls back people who sent your form, asks your questions and books the visit.
In towing, nearly every call is urgent, so the text-back matters most there.
Questions
Where do I find how many calls I miss?
In your phone's recent calls, or the call history of your business line or phone app. Count one normal week, not your busiest or slowest.
Why are the boxes empty?
Because an industry average is not your business. The result is only as good as the numbers you put in, so none are filled in for you.
Does every missed call cost a job?
No. Some are existing customers, suppliers, spam or wrong numbers. That is what the second share is for: only the missed callers who would have booked count.
What does missed-call text-back cost?
It is part of the Foundation, $297 a month, or $197 without review requests. No setup fee, cancel any month. See pricing.